Parents exploiting their own kidfluencers for profit

Mike speaks with Nicole Jameson, Social Media Expert and Director of Dark Horse Agency, who advocates for parents teaching their kids to be good digital citizens while staying informed about their favourite platforms.

However, she strongly condemns the rising trend of parent-run accounts promoting their children as “kidfluencers” for financial gain, especially when it involves inappropriate or suggestive content behind paywalls.

Ms Jameson is outraged by this growing issue and criticizes social media giants for their slow response. She believes parents exploiting their children in this way should face lifetime bans and urges everyone to report such accounts en masse.

16th Aug 2024

Parents exploiting their own kidfluencers for profit
2GB Sydney Mike Jefferys
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